FlashCanon Flash Platform stuff from Jason Fincanon

Books

Flash Advertising: Flash Platform Development of Microsites, Advergames and Branded Applications

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Title: Flash Advertising
ISBN: 0240813456
Published By: Focal Press
Publication Date: August 19, 2010

Flash Advertising is the 2nd edition of Hands-On Guide to Creating Flash Advertising. While this book updates the code from ActionScript 2 to ActionScript 3, the main focus remains on the process of creating Flash ads and microsites. In addition, it will address a couple of other tools that are available to developers as well as other advertising and branding targets like games and applications.

Hands-On Guide to Creating Flash Advertising

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Title: Hands-On Guide to Creating Flash Advertising
ISBN: 9780240809496
Published By: Focal Press
Publication Date: August 31, 2007

Hands-On Guide to Creating Flash Advertising was my first book. The focus and intention of this book is to help anyone interested in the process behind the creation of not only Flash banners, but Flash microsites as well. While there is code (ActionScript 2) available in the book, it is not only for developers as it also includes information on topics like designing ads and sites, trafficking/tracking ads and different methods of driving traffic to your clients’ microsites.

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