FlashCanon Flash Platform stuff from Jason Fincanon

2007 Excellence in Interactive Marketing Awards

Here is the list of winners from the 2007 DFW Interactive Marketing Association (DFWIMA) Excellence in Interactive Marketing Awards (Since I work at Click Here, I’ve gone ahead and highlighted our wins). Congratulations to the Creatives, Developers, and everyone else involved with the winning projects!

BEST IN SHOW
- Travelocity IMV RM (Click Here)

MOST EFFECTIVE CUSTOMER ACQUISITION PROMOTION
- 1st Place – Fossil NCAA “Are U Fan Enough” Promotion (TM)
- 2nd Place – National Academy of Railroad Sciences (Insite Interactive)

MOST EFFECTIVE INTEGRATED MARKETING CAMPAIGN
- 1st Place – “SuperPages.com – We Know Around Here” (TM)
- 2nd Place – Greyhound Road Rewards (Slingshot)

MOST EFFECTIVE MULTICULTURAL CAMPAIGN
- 1st Place – Gatorade “Skyscraper” Campaign (Dieste Harmel & Partners)
- 2nd Place – La Quinta 4Q Campaign (Slingshot)

MOST EFFECTIVE NON-PROFIT CAMPAIGN
- 1st Place – Being-A-Hero (imc2)
- 2nd Place – Hope Cottage NPC (Click Here)

MOST EFFECTIVE ONLINE BRAND EXPERIENCE
- 1st Place – Big Headed (Rassai Interactive)
- 2nd Place – Nationwide “Times Square” Site (TM)

MOST EFFECTIVE ONLINE MARKETING STRATEGY
- 1st Place – National Pork Board OMS (Click Here)
- 2nd Place – Fossil NCAA “Are U Fan Enough” Promotion (TM)

MOST EFFECTIVE SEARCH CAMPAIGN
- 1st Place – Back-to-School with Toshiba (Range)
- 2nd Place – AA.com Direct Channel Booking (TM)

MOST EFFECTIVE USE OF EMERGING MEDIA
- 1st Place – The Patron Spirits Company EM (Click Here)
- 2nd Place – FDOC ABC Ad Pod (Click Here)

MOST EFFECTIVE USE OF RICH MEDIA
- 1st Place – Travelocity IMV RM (Click Here)
- 2nd Place – Nationwide “Life Comes At You Fast” Advergames (TM)

MOST EFFECTIVE USE OF VIDEO
- 1st Place – Tellabs: Inspire The New Life (Insite)
- 2nd Place – Casio G’zOne UV (Click Here)

MOST EFFECTIVE LOCAL CAMPAIGN
- 1st Place – Tucker Hill Teaser Campaign (Slingshot)
- 2nd Place – Star Telegram–Friday Night Sights (Rassai)