Best uses of Flash (says Lord Google)
On Thursday, July 05, Mark Berghausen wrote a post to the Official Google Webmaster Central Blog with the title of “Best uses of Flash” and today I’ve read a few posts in response.
I understand all of the points that are being made in the Google post when it comes to search and I don’t entirely disagree with them. However, Mr. Berghausen’s post came across (in my opinion) as stating that they are Google and they know best. That if they say these rules set forth by them are the “Best uses of Flash”, then the rest of us should simply accept and adhere to them.
Now, I DO know that search is VERY important to many, many sites out there. However, as Benny asks in the comments, “Isn’t it time to accept that there are sites (e.g. depending on audiences) for which it perfectly make sense to offer full flash sites?”
The question I pose is this: Are these REALLY the “Best uses of Flash” simply because a giant like Google says so or is this more along the lines of Google simply trying to persuade developers to do things the way Google wants them done?
‘Flash is the new publishing tool of the century’
I just finished reading this nice little article in the Technology section of Guardian Unlimited. In the article, Charles Arthur talks about Flash with Mark Anders from Adobe. They discuss where Flash has been, how it got where it is today, and where it is headed with technologies like Flex and Apollo. Following are a few snippets, but go read the full article when you get a minute. Nice work Mr. Arthur.
And everyone has now joined the developers in loving Flash – even if they don’t know it. YouTube uses Flash. The photo site Flickr uses Flash. Google’s finance pages generate stock graphs built in Flash. Newspaper websites use Flash to illustrate complex timelines or subjects. It’s everywhere.
“Flash always had some acceptability,” says Anders. “It’s incredibly compact for what it does. But if you compare something like Flash with, say, Java – which is a very robust technology – how often do you see Java being used?”
“Adobe can claim that the Flash Player is on 97.3% of all of the internet-enabled computers in use today. Microsoft’s Windows Media Player is on 83% of computers, QuickTime is on about 66%, and Real is hovering at 56%.”
For, as he points out to me, “We’re on 100m mobile phones. In Japan, DoCoMo has a huge business using Flash.”
As if 98% of the world’s personal computers weren’t enough. If you’re Mark Anders, that’s not enough.
How Adobe Launched a revolution – MercuryNews.com
Here’s a nice little article I just read by Ryan Blitstein over at Mercury News. Ryan writes about the history of Adobe and how it came “from $83,000 in revenue in 1983 to $83 million five years later” and continued to rise to “an expected more than $2 billion this year.” He also writes about how John Warnock and Charles Geschke “launched the desktop publishing revolution” starting with a little thing called PostScript and how they “were heavily involved in Adobe’s $3.4 billion acquisition of Macromedia”.
It’s a good little read. Check it out here.
Internap Buys VitalStream
Via Light Reading:
ATLANTA — Internap Network Services Corporation (NASDAQ: INAP – message board), a leading provider of performance network services over the Internet, today announced it has reached a definitive agreement to acquire VitalStream Holdings, Inc. (NASDAQ: VSTH – message board). VitalStream is a leader in audio and video streaming services and a global provider of integrated rich media content delivery services that enable businesses to broadcast digital media content to worldwide audiences via the Internet.
Read more HERE.
Review: Five Top Personal Video Sites
The 5 “most popular video sites” seem to have something in common. What is it? They all use Flash!
From TechWeb:
…AOL Uncut Video, Blip.tv, Google Video, Yahoo Video, and YouTube. All of the services use Macromedia Flash for formatting and displaying video content. Flash is perfect for this role, as it is cross-platform and eliminates any complications with video file types or having to install specific players or codecs…
Flash video is most definately here to stay (as if there was ever any question).
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Speaking of user generated content and video, I’ll go ahead and plug the Patrón Simply Perfect site again here since you can upload your own audio and/or video to it.
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